Showing results for tag: Amazon

Market Research Analyst

Market Insights Series: Amazon’s Advance – The War of the Wipes

Amazon owns most of the online market’s “shelf space,” and is leveraging this in an attempt to gain market share for its own branded products. In this four-part series, we dive into the three categories where Amazon products are booming. Here’s a look into the online baby wipes category from September 2015 – August 2016 and the role that Amazon’s baby wipes brand, Amazon Elements, plays within it.... Read more

Market Research Analyst

Market Insights Series: Amazon’s Advance – The Siege of Speakers

Amazon owns most of the online market’s “shelf space,” and is leveraging this in an attempt to gain market share for its own branded products. In this four-part series, we dive into the three categories where Amazon products are booming. Here’s a look into the online speaker category from September 2015 – August 2016 and the role that Amazon’s line of Echo speakers plays within it.... Read more

Market Research Analyst

Market Insights Series: Amazon’s Advance – The Battle of Batteries

Amazon owns most of the online market’s “shelf space,” and is leveraging this in an attempt to gain market share for its own branded products. In this four-part series, we dive into the three categories where Amazon products are booming. Our first is a look into the online battery category from September 2015 – August 2016 and the role that Amazon’s battery brand, AmazonBasics, plays within it.... Read more

Market Research Analyst

What Amazon’s Press Release Didn’t Tell You About Prime Day

Amazon’s second annual Prime Day came back with a vengeance. Last year, customers complained about a lack of enticing deals and limited availability on hot products to such a degree that the hashtag #PrimeDayFail started trending. As a result, Amazon promised to not disappoint their beloved Prime customers this time.... Read more

Market Research Analyst

Will Amazon Prime Day 2.0 see another 300% spike in sales?

Last year, Amazon Inc. (AMZN) celebrated its 20th birthday by inviting its Prime customers to take advantage of exclusive online deals. This “Prime Day” resulted in the sale of 34 million items—or about 398 per second—and generated over $520 million in revenue—more than three times the company’s daily average. To put this in context: this spike in sales meant that the retailing giant captured 72% of all ecommerce sales that day.  Looking ahead to tomorrow’s event, it will be interesting to see if last year’s trends are mirrored—the top sales categories on Prime Day were hardly different from any other day for Amazon—or how they might evolve as competitors promote their own deals in order to capture more market share.... Read more

VP, Consumer Insights Sales West

Anything You Can Do, I Can Do Better: Some Numbers Supporting the Walmart – Uber – Lyft Partnership

On Friday Walmart announced a partnership with Uber and Lyft to provide same day and last mile delivery service. Ten years ago consumer trust was a major factor in online shopping behaviors.  Today, trust is less of an issue and instead, the major factor is convenience.  Amazon has mastered convenience through their Subscribe & Save, Amazon Dash, Same-Day Delivery and now, their Drive-up Grocery stores.... Read more

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