Report: How CPG manufacturers can better capitalize on beacons

Product discovery using beacons can take different routes that use varying amounts of data, from personalized product suggestions to more general ones based on the product a consumer is looking at in the store. Manufacturers can use beacons to point to other products within their portfolio, or they can form partnerships with other manufacturers.... Read more

Walmart's Puzzling Grocery Delivery Test: Why It Makes Sense

When news broke Friday that Walmart plans to test the delivery of groceries via Uber and Lyft, Forbes retail contributors had some sharp reactions. We decided to evolve our email debate into a round-robin of posts on the experiment and where it fits in Walmart’s attempts to formulate a winning strategy in a harsh retail environment.... Read more

Beyond the Three V's of Big Data

Big Data is everywhere. But to harness its potential, businesses must understand the challenges that come with collecting and analyzing Big Data. One frequently proposed model focuses on the “Three V’s of Big Data”—namely, volume, velocity, and variety. ... Read more

Zika fears spawning scams, price increases

It may cost you more to protect yourself from the Zika virus, which is carried by mosquitoes, and fear of the disease is spawning scams that could also cost you. Sales of mosquito repellent are up 35 to 37 percent over last year, especially in Latin American and Caribbean countries, the center of the Zika outbreak. Because of that increased demand, prices are also up in some places.... Read more

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