GROW CUSTOMER RELATIONSHIPS
You invest heavily in your network, infrastructure and in innovative new products and services. But, across the industry, average revenue per user (ARPU) is threatened by over-the-top (OTT) content and disruptive new market entrants. To succeed, you need to target the right customers with the right offerings. 1010edge delivers the insights you need to grow your customers’ subscription footprint while building valuable, loyal relationships.
EXECUTE PRECISION CROSS-SELLS AND UP-SELLS
Unify Customer Data
Leverage 1010edge’s industry-leading data unification capabilities to gain a single analytical picture of customer data across all your enterprise systems as well as external data sources. Us all your data from inside and outside your org to drive the most informed cross-sells and up-sells.
Understand Subscriber Needs
Deeply understand your subscriber base – analyzing data about their accounts, current and past services, device & equipment history, usage habits, demographics and more – so you can deliver the most relevant product and service offers.
Intelligently Target Customers
Utilize powerful-yet-intuitive time series analytics and predictive models to help you understand which customers are the best candidates for specific upgrades, add-on products and services.
DEEPEN CUSTOMER RELATIONSHIPS
Identify Factors Driving Up-sells & Cross-Sells
Analyze the full breadth of your historical sales transactions, across all channels, layering in rich external attributes including demographics, consumer buying behavior, economic forecasts, and more.
Focus on Your Best Customers
Use powerful forecasting and segmentation analytics to prioritize the offers and customers that will yield the greatest increases in ARPU and customer lifetime value.
Take advantage of advanced analytics to identify opportunities to deepen customer relationships across the optimal customer touchpoints – phone, mail, email, and online –and capitalize on them immediately.